Invact

Invact is an Ed-Tech brand from India that is aiming to revolutionize education systems by making them accessible, approachable and results-oriented. Invact helps students with the will to succeed attain mentorship, guidance, and opportunities. With a focus on craft, Invact offers short-term, high-quality courses designed by industry titans, and students apply what they learn to build powerful portfolios.

 

Their vision is to create a world with limitless opportunities for upward mobility where the joy of learning is accessible to all. Invact wants to empower their students’ will to succeed with effective education, opportunities
and community.

 

We worked with Invact to do the complete branding exercise, including brand strategy, visual identity and various print and digital collateral. Our work also included their LMS product and website.

Visual Identity

The Invact visual identity comprises two sub-systems, Basic and Pro. The initial strategy was for Invact to use the Basic Identity System to establish brand recognition and growth with students. The Pro identity was intended for a later stage, connecting with teachers, industry professionals and experienced graduates as the brand and its audience evolved.

BASIC IDENTITY SYSTEM

PRO IDENTITY SYSTEM